Rina Peiffer

CEO and Broker

Rina Peiffer's journey in real estate is woven with threads of resilience, passion, and an unwavering commitment to helping others. Born to an Italian mother and Honduran father, Rina's upbringing instilled in her a deep sense of community and a drive to support those in need.

After witnessing her loved ones in Central America rebuild their lives in the aftermath of Hurricane Andrew, Rina's determination to make a difference was ignited. She embarked on her educational journey at the University of Florida in Gainesville before finding her way to Austin, where fate introduced her to her husband, Greg.

Greg's vision for a career in real estate sparked Rina's own journey in the industry. Initially assisting Greg with his ventures in Peiffer Custom Homes while pursuing a Master's in clinical psychology, Rina discovered her true passion lay in real estate. Her transition was seamless, and she quickly excelled, joining the Keller Williams team and ascending to the top of sales ranks.

Driven by her passion and desire to empower others, Rina established the Rina Realty Group, a testament to her leadership and commitment to excellence. As a licensed Broker, she finds fulfillment in mentoring her team, guiding them toward success, and fostering a culture of continuous learning.

In 2010, Rina founded Bella Casa Realty, a client-focused agency serving Central Texas with a dedicated and forward-thinking approach. At the heart of Rina's ethos lies the belief that education is the cornerstone of achievement—a principle she imparts to her team and embodies in all aspects of her life.

Beyond her thriving career, Rina treasures moments spent with her husband and two teenage daughters, indulging in their shared love for travel and creating cherished memories together. For Rina, success is not just measured in sales figures but in the lives touched, the relationships nurtured, and the lasting impact made on her community—a sentiment that truly defines her journey in real estate.

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